Author Archives: Andrew Campbell

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About Andrew Campbell

Ashridge Executive Education Focus on strategy and organisation Almost retired!

The Operating Model Canvas

Posted on March 1, 2014 by Andrew Campbell

Remember you found it here first: The Operating Model Canvas. The idea is to build on the popular Business Model Canvas which does not flesh out the operating model to the level of detail that most leaders need. Half of … Continue reading →

Posted in Operating Model Canvas | Tagged , , , | 3 Comments

Value chains and operating models

Posted on February 28, 2014 by Andrew Campbell

At a recent workshop we were using value chain analysis to help us with operating model design. This has made me wonder whether it might be possible to do this work in a more structured way. The idea in my … Continue reading →

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Designing top down and bottom up

Posted on February 24, 2014 by Andrew Campbell

It is not possible to design everything at once. So should you start at the top and work down or start at the bottom and work up? Form follows function suggests that you should start at the top – what … Continue reading →

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Business Models and Operating Models

Posted on February 24, 2014 by Andrew Campbell

Posted in 2014, edited in 2018. What is the difference between a business model and an operating model and who cares? First, I don’t think that it matters how you define terms like business model or operating model or business … Continue reading →

Posted in Business model, OM frameworks, Strategy | Tagged , , | 8 Comments

How to clarify strategy

Posted on February 23, 2014 by Andrew Campbell

When designing an operating model or business architecture, the team are often confronted with the issue of needing to clarify the strategy. For example, how many new service areas is the company planning to develop or how important are back … Continue reading →

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The power of stakeholder analysis

Posted on February 19, 2014 by Andrew Campbell

Today I was with the Exco of a company doing a “strategy refresh”. One of the exercises we did was a stakeholder analysis. Who are the stakeholders – customers of various types, shareholders, bankers, suppliers, employees, regulators, etc. We then … Continue reading →

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Getting started on an operating model

Posted on February 18, 2014 by Andrew Campbell

I have been wrestling with the issue of how to get started on the design of a target operating model. My thoughts are as follows: 1. Start with the strategy 2. Convert the strategy into promises/offers for each stakeholder and … Continue reading →

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The role of processes in an operating model

Posted on February 17, 2014 by Andrew Campbell

How far should an operating model include information about processes? The answer to this comes from two directions. First it is a question of levels of design. At the highest level of design, the only process that is relevant is … Continue reading →

Posted in Lean, Op Excellence and Op Model, Levels of design, Value chain | Leave a comment

How clear does strategy need to be?

Posted on February 14, 2014 by Andrew Campbell

One issue that always comes up when doing work on business design or operating models is the question of a lack of clarity about the strategy. For example, the strategy says that the company will develop winning products and be … Continue reading →

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Design principles – how do you get good ones?

Posted on February 13, 2014 by Andrew Campbell

Most experts on organisation design or operating model design or enterprise architecture will tell you that you need to define your “design principles” or “design criteria” before you start developing solutions.   The design principles tell you what “good” looks like.  … Continue reading →

Posted in Design principles, Design steps, Design tools | Tagged , , | 5 Comments